Corporate Engagement

Connecting organizations, professionals and academic inquiry

CEIBA works at the intersection of management education, professional practice and research. We welcome collaboration with companies and other organizations that want to engage with our students, faculty and doctoral researchers around significant managerial and organizational challenges.

Corporate collaboration does not need to begin with a formal partnership. It can start with a specific question, an educational initiative, a company visit, a research challenge or the contribution of an experienced practitioner to the classroom.

Our aim is to develop relationships that create value for both organizations and the CEIBA academic community.

Ways to Work with CEIBA

Applied Research & Management Challenges

Organizations can bring significant managerial questions to CEIBA for discussion with faculty and, where appropriate, doctoral researchers.

Potential collaboration may include:

  1. defining researchable management problems
  2. applied research projects
  3. organizational access for empirical studies
  4. management case development
  5. dialogue around research findings

Executive Learning & Development

CEIBA can work with organizations to develop learning activities around their managerial and organizational priorities.

This may include:

  1. customized executive workshops
  2. short management programs
  3. leadership development
  4. AI and digital transformation
  5. sustainability and responsible management
  6. research and analytical skills for managers

Industry Engagement with Students

Companies can contribute directly to the learning experience of CEIBA participants through:

  1. executive talks
  2. company visits
  3. practitioner panels
  4. business cases
  5. project challenges
  6. professional mentoring

Knowledge Exchange

Experienced managers and specialists can contribute their expertise to CEIBA’s academic community, while engaging with research and ideas emerging from faculty and doctoral researchers.

Possible formats include:

  1. guest lectures
  2. research discussions
  3. practitioner–academic roundtables
  4. case-study development
  5. dissemination of applied research

From a Business Challenge to Shared Knowledge

A company may begin with a question arising from operations, technology, people, customers or strategy. Working with academics, that question can sometimes be reframed, investigated and developed into insight with relevance beyond the immediate problem.

Why Engage with CEIBA?

  1. Access to an international academic and professional community
  2. Dialogue with faculty and experienced doctoral researchers
  3. Opportunities to examine managerial issues through structured inquiry
  4. Exposure to perspectives connecting China, Europe and international business
  5. Flexible forms of collaboration, from one-off activities to longer-term relationships

Start with a conversation

CEIBA welcomes companies and organizations interested in contributing to management education, sharing professional expertise, or exploring research and executive-development opportunities. A collaboration can begin with a single activity and develop over time as areas of mutual interest emerge.

Discuss a collaboration →